Effective Date: October 7, 2025

Introduction

Welcome to 12Up Kicks! This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website at https://12upkicks.com/ or use our services. We're committed to being transparent about our data practices while keeping things straightforward.

Information We Collect

Information You Provide to Us

• Account Information: Name, email address, phone number, and password when you create an account
• Purchase Information: Billing and shipping addresses, payment method details, and order history
• Communication Data: Messages, reviews, and other content you share with us through customer service, social media, or our website
• Profile Information: Shoe size preferences, wishlist items, and other preferences you choose to share

Information We Collect Automatically

• Device Information: IP address, browser type, device type, operating system, and unique device identifiers
• Usage Data: Pages visited, time spent on our site, click patterns, and referral sources
• Location Data: General geographic location based on IP address
• Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to enhance your experience

How We Use Your Information

We use your personal information to:

• Process and fulfill your orders, including payment processing and shipping
• Provide customer support and respond to your inquiries
• Send you order confirmations, shipping updates, and important account notifications
• Improve our website, products, and services
• Personalize your shopping experience and show relevant product recommendations
• Send marketing communications (with your consent)
• Prevent fraud and ensure security
• Comply with legal obligations and resolve disputes

How We Share Your Information

Service Providers

We share information with trusted third-party service providers who help us operate our business, including:

• Payment processors (for processing transactions)
• Shipping carriers (for order fulfillment)
• Email service providers (for communications)
• Analytics providers (for website improvement)
• Buy now, pay later services (for financing options)
• Customer service platforms

Business Transfers

If 12Up Kicks is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

Legal Requirements

We may disclose your information when required by law, court order, or government request, or to protect our rights, property, or safety.

Your Consent

We may share information with your explicit consent for specific purposes not covered in this policy.

Data Sharing Opt-Out Rights

You have the right to opt out of certain data sharing practices. You can exercise these rights by visiting our Data Sharing Opt-Out page or contacting us directly.

Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request a copy of the personal information we have about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to certain exceptions)
• Portability: Request a copy of your information in a portable format
• Opt-Out: Opt out of marketing communications and certain data sharing practices

To exercise these rights, please contact us using the information provided below.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no internet transmission or electronic storage method is 100% secure.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Account information is typically retained while your account is active and for a reasonable period thereafter.

Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences and settings
• Authenticate your account
• Analyze website performance and user behavior
• Provide personalized content and advertisements
• Enable social media features

You can control cookie preferences through your browser settings, though some website features may not function properly if cookies are disabled.

Third-Party Links and Services

Our website may contain links to third-party websites or services. This Privacy Policy does not apply to those external sites. We encourage you to review the privacy policies of any third-party services you use.

Children's Privacy

Our services are not intended for individuals under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn we have collected information from a child under 13, we will delete it promptly.

International Users

Our services are primarily intended for users in the United States. If you access our website from outside the U.S., your information may be transferred to and processed in the United States, where privacy laws may differ from your jurisdiction.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make significant changes, we will notify you by email (if you have provided an email address) or by posting a notice on our website. The updated policy will be effective when posted.

Contact Us

If you have questions about this Privacy Policy or want to exercise your privacy rights, please contact us:

12Up Kicks
Email: support@12upkicks.com
Website: https://12upkicks.com/

For specific privacy-related requests, please include "Privacy Request" in your subject line and provide sufficient detail for us to process your request.